Difference Between Microsites & Content Kits
When you first start working with Content Kits and Microsites, these two terms may sound redundant. Here are the key differences between a content kit and a content page.
To learn more about Content Kits, please refer to Introduction to Content Kits.
To learn more about Microsites, please refer to Introduction to Microsites.
| Content Kits
| Marketers and content administrators use Content Kits to create content bundles for internal users (sales reps, customer success teams, marketing managers, etc.). One needs access to Enablix portal to access the content of a Content Kit.
|| Microsites are content bundles used for sharing content externally with prospects and customers. External users do not need Enablix access to access the content pages.
| One can add content that is approved for sharing externally and content that is meant for internal users to a Content Kitt.
|| Since Microsites are meant to be shared externally, only content that is approved for sharing externally is supported by a Microsite.
| Content Kits do not offer any branding option as they are meant to be used by internal users (and partner users, if applicable).
|| Since Microsites are shared externally, one can control the look and feel of a Microsite so that it aligns with your company's branding.
| Examples of Content Kits: Product Launches, Sales Playbooks, Training/Learning Kits, Sales Kits, Marketing Kits, etc.
|| Examples of Microsites: Customer Pages, Account Content Hubs, Sales Pages, Marketing Pages, etc.
| A Financial Services Sales Playbook
| Security in Enablix Page